Media Coverage

ThinkVine Helps Firms Plot ‘What If’ Strategies

Business Courier - February 2010

When ThinkVine's software, The Emerging Marketplace, was compared to "SimCity on steroids" by the media, CEO Damon Ragusa wasn't at all pleased.

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ThinkVine Named a 2010 Editor's Pick by Consumer Goods Technology Magazine

Consumer Goods Technology Magazine - January 2010

Consumer Goods annual Editors' Pick issue recognizes companies that are making an impact in the Consumer Goods industry.

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Reintroduce the Consumer into the Mix

MediaPost - November 2009

We have more data on consumers today than ever, but do we really know more about how to market to them than we did 25 years ago?

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ThinkVine on the leading edge of marketing technology, job creation

hi Velocity - November 2009

It's a question every marketer asks: What's the best mix of activities to drive the most sales?

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5 Questions for Damon Ragusa, President & CEO of ThinkVine

DMNews - September 2009

Damon Ragusa, CEO and Founder of Thinkvine, sat down with Contributing Editor Sara Holoubek at ad:tech Chicago last week to discuss the state of marketing mix modeling and why it is important to put the consumer back into the equation.

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Arming for War: Sales and Marketing Technologies Spending on the Rise

AMR Research - August 2009

With product mix changing, fewer high-end products selling, private label gaining share, and consumer brands under attack, it's time to arm for war.

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Study Sheds Light On Grocery Behavior Shifts

MediaPost - July 2009

A new study offers insights on changing grocery shopping behaviors as a result of the recession, including which food and beverage categories are proving most and least susceptible to brand abandonment and which consumer segments have been most and least affected.

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What Happens If You Cut Media Spending?

Ad Age - June 2009

Predictive Modeling by ThinkVine Indicates One Brand Would Never Close Sales Gap

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Tech Startup Gets $1.85 Million in Funding

Cincinnati Enquirer - April 2009

Montgomery-based technology start-up ThinkVine LLC closed a $1.85 million funding round this month as venture capitalists around the globe slowed their investment and fundraising activities.

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Cool Vendors in Consumer Goods, 2009

Gartner Research - March 2009

Gartner names ThinkVine 1 of 4 "Cool Vendors" in Consumer Goods 2009.

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Game Theory

Forbes Magazine - November 2005

Inspiration for the next Coca-Cola or Unilever marketing campaign might come from a computer game that looks an awful lot like The Sims.

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