ThinkVine Named a 2010 Editors' Pick by Consumers Goods Technology Magazine
Cincinnati, OH (January 26th, 2010)
- ThinkVine, a marketing simulation & planning tool
provider, announces that it has been named a 2010 Editor's Pick in
Consumer Goods Technology Magazine's annual Reader's Choice
issue.ThinkVine launched its flagship product in March 2009 and its
adoption in the marketplace speaks to the value it provides to
today's Chief Marketing Officers (CMOs):
1. Knowing the ROI of a marketing plan before the investment is
made
2. Ability to test and learn from an unlimited number of detailed
"what if" scenarios
3. Ability to test new media that has not been tried before
"Being named an Editors' Pick is one of the most prestigious honors
we can give a company," said Alliston Ackerman, Editor at Consumer
Goods Technology (CGT). "Having followed ThinkVine for some time
now, the editors of CGT concluded that it should be singled out for
its superior marketing optimization product offering for our
industry."
"It's an honor for CGT to highlight the success we've been having
in the Consumer Goods space," said Damon Ragusa, President &
CEO of ThinkVine. "Today's CMOs need better planning tools and
better consumer insight; the market is responding positively to
what we have to offer."
To read the entire 2010 Consumer Goods Technology Editor's Pick
article, click here.
About ThinkVine
ThinkVine helps some of the world's most respected companies make
smarter marketing investments. Our marketing simulation &
planning tool reveals the future impact of different marketing
plans on different groups of consumers. By taking a simulation
approach, marketers can run an unlimited number of "what if"
scenarios and see how well plans will perform before spends are
made. ThinkVine is currently deployed in consumer packaged goods
(CPG), food & beverage, online retail, technology and other
vertical markets.
Email: pr@thinkvine.com
URL: