Datalicious

Mark Battaglia, ThinkVine Chief Executive Officer, presented at the Boost Media Value event in Sydney this month with TrinityP3 and Datalicious on agent-based modeling, a breakthrough approach to marketing mix optimization. In his presentation he discuss how new consumer behavior is changing the marketing landscape; why agent-based modeling is a smarter appraoch to MMO; and how organizations are achieving a greater ROI by connecting consumer behavior to marketing decisions.

TrinityP3, ThinkVine and Datalicious have combined forces to host a 360° media event Oct. 4 in Sydney, New South Wales to help clients and partners boost the value generated from their current media investment. Aimed at senior marketing professionals, you will get access to the latest cutting edge tips and techniques that advanced marketers are employing both here and in the US to optimise their media spend, including cutting edge insights and case studies on the agency optimisation process, media mix modelling and media attribution analytics.

Register Now